ReedPOP to Debut BookCon at New York Comic Con - #NYCC

REEDPOP TO DEBUT BOOKCON AT NEW YORK COMIC CON

BookCon @ NYCC to Host R.L. Stine, Danielle Paige, Ann. M. Martin and Others October 6-9 as New York Comic Con Expands Programming Options and Footprint in New York City

NORWALK, CT - June 8, 2016 - ReedPOP, the world's leading producer of pop culture events, is writing a new chapter for BookCon - the one-of-a-kind consumer book event where storytelling and pop culture collide - by debuting BookCon @ NYCC as part of New York Comic Con 2016. BookCon @ NYCC marks the first expansion of the BookCon brand reaching a whole new audience of book lovers. Access to BookCon @ NYCC is included with a valid NYCC Badge for that day and will bring books to life through a series of Panels, Autographing Sessions, Meet and Greets and more for four full days of content. BookCon @ NYCC will be hosted a short walk from the Javits Center at Hudson Mercantile (500 West 36th Street) during NYCC - October 6-9, 2016. The initial guest list for BookCon @ NYCC brings together bestselling Authors with the hottest new talent in publishing, including beloved children's author Ann M. Martin (The Baby-Sitter's Club series, Missy Piggle-Wiggle and the Whatever Cure), YA sensation Danielle Paige (Dorothy Must Die, Stealing Snow), Chuck Wendig (Star Wars: Aftermath, Star Wars: Aftermath: Life Debt) and Naomi Novik (Temeraire series, League of Dragons). R. L. Stine (Goosebumps) will also be at BookCon @ NYCC to discuss his new middle-grade novel Young Scrooge: A Very Scary Christmas Story. This is only the start of a power-packed lineup that will continue to be unveiled leading up to the event in October. The world's most influential publishers will have their authors present including Gallery, Macmillan Children's Publishing Group, Bloomsbury, Del Rey and others. Gallery will also showcase the new Millennials of New York book by Connor Toole and Alec Macdonald. Created by the top editors at Elite Daily, Millennials of New York is a satirical social media phenomenon done in the photo essay style of Humans of New York that parodies the plights of millennials today such as waiting for a brunch table or taking the perfect selfie.  "BookCon @ NYCC is a testament to the continued success of New York Comic Con as the Show grows beyond the Javits Center," said Lance Fensterman, Global Senior Vice President of ReedPOP. "We are continuously striving to reach new audiences and provide more of the programming and events that Fans are looking for and the robust lineup of authors and events at BookCon @ NYCC will allow us to do just that. It's a privilege to connect leading publishers and authors with throngs of NYCC Fans and to unite two great New York City events for our Fans to experience." BookCon will continue to live as a dedicated event in addition to BookCon @ NYCC and is set to return to the Javits Center on June 3 & 4, 2017. BookCon @ NYCC is a NYCC event requiring Fans to have a valid NYCC Badge for that day to attend the programming and events.  To attend NYCC and BookCon @ NYCC, Fans must complete a Fan Verification profile for the opportunity to purchase Tickets. Fan Verification is open through Monday, June 13 at NewYorkComicCon.com/FanVerification.  Additional exciting details about New York Comic Con events, talent and sponsors will be announced in the coming months. For more information, please visit NewYorkComicCon.com and NYCC's social media pages (Facebook, Twitter and Instagram). ABOUT REEDPOP ReedPOP is a boutique group within Reed Exhibitions exclusively devoted to organizing events, launching and acquiring new shows, and partnering with premium brands in the pop culture world. ReedPOP is dedicated to celebrations of popular culture throughout the globe that transcend ordinary events by providing unique access and dynamic personal experiences. The ReedPOP portfolio includes: New York Comic Con (NYCC), Chicago Comic & Entertainment Expo (C2E2), Penny Arcade Expo (PAX) West, East, South and Australia, Emerald City Comicon (ECCC), BookCon, BookExpo America, Oz Comic-Con, Comic Con India, Paris Comic Con, Star Wars Celebration, TwitchCon, ComplexCon, UFC Fan Expo and more. The staff at ReedPOP is a fan-based group of professionals uniquely qualified to serve those with whom they share a common passion. ReedPOP is focused on bringing its expertise and knowledge to world communities in North America, South America, Europe, Asia, India and Australia. (www.reedpop.com)